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Wan 4.0 Video Generator

Built for Production. Win the Pitch.

Identity Lock with ReferencesNative Audio from Frame OneStart & End Frame Direction

Skip a live-shoot round. Lock the character, localize the beat, ship the campaign video with a moving previz. Wan 4.0 is the next-generation video generator for agencies, marketing teams, and studios—proud, commercial, and production-ready.

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Production-Grade AI

Wan 4.0 Video Generator

The AI video engine that turns briefs into campaign beats—built for the pros who win pitches.

Wan 4 text-to-video portrait clip

Lock Your Character

Reference up to 10 images or 5 videos to maintain consistent identity across every frame.

Wan 4 beauty close-up at up to 1080p

Start & End Frame Control

Direct the first and last frame of your clip—no more guessing where the story lands.

Wan 4 fashion clip between 2 and 30 seconds

Native Soundtrack Generation

Audio comes with the picture. Edit from a finished beat, not a silent draft.

Wan 4 commercial motion still from a generated clip

1080p Export from the Start

Deliver campaign-ready 1080p video without a separate sound pass or upscale.

Wan 4.0 AI

How Wan 4.0 ships campaign picture and sound

Wan 4.0 keeps identity, motion, and soundtrack in one generation pass.

Default Wan 4 clip at 2 to 30 seconds

01

Multi-Modal Input

Feed Wan 4.0 text, images, or video—then generate clips that respect your original vision.

Wan 4 clip with native audio

02

Motion Between Frames

Smooth transitions and natural movement across every clip, from 2 to 30 seconds.

480p to 1080p Wan 4 output

03

Rich Reference Support

Use up to 10 image, 5 video, and 5 audio references to lock tone, look, and sound.

First-last-frame and reference-driven Wan 4 clip

04

Flexible Export Resolutions

Choose 480p, 720p, or 1080p for previews, social cuts, or final delivery.

How It Works

From idea to campaign with Wan 4.0

Four steps to a production-ready video.

Step 1 look: start a Wan 4 commercial clip

01

1. Upload References

Add up to 10 images, 5 videos, or 5 audio clips to lock your character and tone.

Step 2 look: duration and resolution on a cinematic take

02

2. Set Your Frames

Direct the first and last frame of your clip—control the narrative from start to finish.

Step 3 look: reference-driven fashion motion

03

3. Generate with Audio

Wan 4.0 produces video and native soundtrack together. No separate sound pass needed.

Step 4 look: review a finished commercial clip

04

4. Export in 1080p

Deliver campaign-ready video with audio embedded, at 1080p resolution.

Campaign Ready

What Wan 4.0 locks before you generate

Built for the workflow of agencies and production teams who need to win fast.

Identity Lock with References

Anchor your character and brand across every frame.

Lock consistent faces, logos, or products
Upload reference images or video clips
No more reshoots for continuity
Identity Lock with References
Native Audio from Frame One

Native Audio from Frame One

Soundtrack generated with the picture—editorial starts from a finished beat.

AI-produced audio that matches the mood
Edit video and audio together from the first export
Skip the separate sound design pass

Start & End Frame Direction

Command where your story begins and ends, every time.

Set the first and last frame of your clip
Guarantee the narrative landing you need
Perfect for storyboards and previz
Start & End Frame Direction
1080p Delivery, No Separate Pass

1080p Delivery, No Separate Pass

Export campaign-ready video without extra steps.

Deliver in 1080p from the start
Audio embedded—no sync or mix required
Ship the campaign beat faster
Win the Pitch

From brief to campaign beat with Wan 4.0

Wan 4.0 Video Generator is built for the tightest timelines and the boldest ideas.

Vertical social clip made in Wan 4

Pitch with a Moving PreViz

Turn storyboards into motion—with character, audio, and frame direction—so the client sees the final spot before the shoot.

Product demonstration still for Wan 4 first-last-frame

Localize the Beat

Swap references and audio to adapt a single campaign for multiple markets—without reshooting a single frame.

Storyboard frame for a short Wan 4 I2V clip

Skip the Live Shoot Round

When the budget or schedule won't stretch, generate studio-quality video that stands in for a full production.

Audio-driven Wan 4 scene still

Ship the Campaign Fast

From brief to 1080p export in one tool—no handoffs, no extra passes, no waiting for sound.

What you can control on a Wan 4.0 job

What you can control per job.

Wan 4.0 gives you direct control over every generation parameter.

1080p commercial portrait clip at metered credits

Resolution

480p, 720p, 1080p

First-last-frame look as a finished fashion take

First-last-frame I2V

Image-to-video mode with first-last-frame control. Set start and end frames for precise animation.

Native-audio clip with a clear on-screen subject

Audio

Native soundtrack included

Reference-rich Wan 4 studio still that reads at card size

Credits per second

3 / 6 / 12 credits per second depending on quality tier

Wan 4.0 generation modes

Text-to-video and image-to-video

Generate 1080p clips up to 30 seconds from text or frames, with optional audio and first-and-last-frame control.

Reference-to-video and video edit

New

Drive generation with up to 10 images and 5 videos/audios, or edit existing footage in the Wan 4.0 studio.

Start Winning Pitches with Wan 4.0 Video Generator

Skip the extra shoot. Lock your identity. Ship the campaign beat. Production-ready AI for agencies, studios, and serious independents.

Start Free Now
Industry-Leading

Why teams pick Wan 4.0 for campaign video

Wan 4.0 is the campaign video generator for agencies, marketing teams, and studios.

Wan 4 generated cinematic still

Major Breakthrough in Production Speed

Cut days off your workflow. Generate, edit, and deliver in one platform—no handoffs or waits.

Wan 4 clip with native audio

Cinema-Grade Quality for Every Output

From 480p previews to 1080p final delivery, every clip holds the standard of production-level work.

Credit-metered Wan 4 output still

Built for Serious Independents & Studios

Whether you're a solo creative or a 50-person agency, Wan 4.0 fits your pipeline without compromise.

Wan 4 1080p export still

Proud, Commercial, Campaign-First

Win the pitch. Skip the recut. Ship the beat. Wan 4.0 is built for the pros who make the work.

What is the Wan 4 credit pricing model?

Plans start at $20/mo for 800 credits. Pro from $29.90/mo. Signup credits: 100 default, 300 in high-value countries.

100 signup credits

100 default signup credits. 300 in high-value countries. Expire 365 days. Not unlimited.

Starter $20/mo 800 credits

Starter plan: $20 per month, 800 credits, 30-day validity.

Pro from $29.90/mo

Pro plan from $29.90 per month. Most popular paid path.

3/6/12 credits per second

Credits per second: 3 (480p), 6 (720p), 12 (1080p).

Starter

$20$16/mo
💰 Pay yearly only$240$192

Perfect for getting started with Wan 4


  • 800 credits/month
  • Download videos in MP4 format
  • Access to all templates
  • Keep your videos forever
  • Email support within 24h
  • Community access
  • Wan 4 Fast & Pro mode support
  • Additional AI models
  • Access to AI image generation models
  • Priority support
  • Advanced features
Popular

Pro

$59.92$29.95/mo
💰 Pay yearly only$719$359.5

Most popular for video creators

$14.95$99.5
Credits27.6K
480p153 min
720p76 min
1080p38 min

  • 3000 credits/month
  • Download videos in MP4 format
  • Access to advanced AI image generation models
  • Access to all templates
  • Priority customer support
  • Faster generation queue
  • Keep your videos forever
  • Advanced video features
  • Higher resolution video outputs
  • Priority video processing
  • Full Wan 4 Pro access
  • Premium video generation features
  • Wan 4 Pro support
    Up to 500 sec} of Wan 4 720p video/month

    Scale

    $299$149.5/mo
    💰 Pay yearly only$3,588$1,794

    For power users creating videos with Wan 4


    • 17300 credits/month
    • Download videos in MP4 format
    • Access to advanced AI image generation models
    • Access to all templates
    • Priority customer support
    • Fastest generation queue
    • Dedicated account manager
    • Keep your videos forever
    • All advanced video features
    • Priority video processing
    • Access to all Wan 4 modes
    • All premium video features
    • Full Wan 4 access
      ?Trouble with order?
      Refund / Order Inquiry

      We usually reply within 24 hours

      Have feedback on our video generation plans? Submit feedback or email us at [email protected]

      FAQs

      Frequently asked questions about Wan 4.0 on wan4.pro

      Common questions about Wan 4.0 on wan4.pro.

      What Wan 4.0 is

      What is Wan 4.0?

      The AI video engine that turns briefs into campaign beats—built for the pros who win pitches.

      Can I control the first and last frame?

      Yes. You can upload a start image and an end image, and Wan 4.0 generates the motion between them.

      How Wan 4.0 generates clips

      How long can a Wan 4.0 video be?

      From 2 seconds up to 30 seconds per clip.

      How many references can I attach?

      Up to 10 images, 5 videos, and 5 audio clips per job.

      First-last-frame?

      Yes. Upload a start image and an end image, and Wan 4.0 generates the motion between them.

      Length, quality, and credits

      How do credits work?

      Credits per second: 3 (480p), 6 (720p), 12 (1080p). Signup credits: 100 default, 300 in high-value countries.

      Is 30 seconds enough for a social beat?

      Yes. A clip can run up to 30 seconds, long enough for a full short-form beat with sound already in the file. Minimum is 2 seconds.

      Can I export 4K?

      No. Export is 480p, 720p, or 1080p.

      Workspace: domain and export

      What resolutions are available?

      480p, 720p, and 1080p.

      Where do finished clips go?

      Saved to your account. Contact [email protected] for export issues.

      Still have questions? Our support team is ready to help.

      Start Winning Pitches with Wan 4.0 Video Generator

      Skip the extra shoot. Lock your identity. Ship the campaign beat. Production-ready AI for agencies, studios, and serious independents.

      Try Wan 4.0
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